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Giving the Dog a Bone

Do you have dogs? We have two dogs – a puggle (pug/beagle mix) named Pete and a Siberian Husky/German Shepherd mix named Holly. Pete is about 9 years old and has been showing the 7-month old Holly “the ways of the world” around these parts. It’s so funny watching them. Especially since Holly is so possessive. (That’s a common quality …

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Do You Trust Your Success to the Lowest Bidder?

When I was in the military, it always struck me as odd that our equipment was (largely) manufactured by the person who bid lowest on the contract. Apparently Alan Shepard, the first American in space, shared my concern. Think about that for a minute. Alan’s safety and security in outer friggin’ space was guaranteed by the lowest bidder. The cheapest …

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Here’s What Happens Next…

People are a bunch of Nervous Nellies. At least 80 percent of your job is simply convincing them to buy in the first place, and if you don’t re-assure them of what comes after they throw down their hard-earned money, their minds will start to wonder if they’ll get it at all (whatever “it” is), whether or not the transaction …

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5 Guidelines for Happier Living

People have called me “shy” for as long as I can remember. They couldn’t have been more wrong. What they didn’t know is I am not shy, I just choose carefully with what I desire to interact. After all, mama always said, “if you can’t some something nice don’t say nothing at all”. These 5 guidelines give me a better …

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Do You Really Know Your Customers?

After selling products online and offline since 1999, I can tell you that customers definitely fall into two basic groups; optimists and pessimists. And while most people will tell you they’re optimists, very often it’s their wishful thinking talking and not reality. Your marketing message, and especially your slogan, can have a profound effect on your prospect’s receptivity to your …

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How to Land Your Emails in the GMail Primary Tab

Are your email open rates down? Blame Google tabs, because they’re the likely culprit. Yes, Google is our self-appointed online Nanny, dictating who gets through and who gets shuffled into the promotions tab. Sure, you open the promotions tab now and then, but do your subscribers? In many cases they don’t. So here’s one of my favorite blogs showing you …

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About Having a Purpose and Changing Lives

One of the things I’ve discovered is that most folks who make it big, who really figure it out online, tend to have a “purpose,” something other than money that really drives them. At least the ones who last have a purpose. Ralph Waldo Emerson said, “The purpose of life is not to be happy. It is to be useful, …

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What Are You Saying NO To?

You may be familiar with the phrase “when saying YES to someone else, what are you saying NO to for yourself”. These are immensely powerful words. Especially in the mentoring arena. The words carry much weight and can provoke great thought. These 14 words can convince you quickly to start saying “no” more. Which could be considered a good thing. …

The Secret to Successful Marketing

THE SECRET TO SUCCESSFUL MARKETING IS… THERE IS NO “SECRET”. IT’S ACTION. JUST DO IT. MOST PEOPLE LOOKING FOR A MAGIC BUTTON SPEND AT LEAST TEN TIMES THE EFFORT AVOIDING THE WORK THAN IT WOULD TAKE TO JUST DO THE WORK. WANT YOUR MARKETING TO WORK? THEN DO THE WORK. GET RESULTS, AND IF IT’S NOT WHAT YOU WANT, ADJUST …