Hi, I'm Lee Collins.

Adventurer. Bizhemian.
Top-Down Consultant.

Since 1999, I have personally helped over 13,420 frustrated, stressed out and overwhelmed business owners solve their sales, marketing, and conversion problems.

Systems are the way.
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(Free 9 Min. Webclass) “The Most Efficient Methods To Build Your Brand And Increase Marketing ROI – What’s Working Right Now”

Top-Down Consulting (Part-Time CMO)

Is it possible to grow your business without the normal stress & overwhelm? Yes.

Since 1999, I have helped thousands of clients and students build and optimize their sales and marketing systems resulting in over $311 million in more sales, more profit and most importantly – more time freedom from their business.

If you’re looking to grow or scale your business but you find yourself overwhelmed, stuck, and needlessly frustrated, we should talk.

On the first call, we focus on getting to know each other.

This is a no obligation and no pressure call. I’ll ask you some questions, you can ask me questions and, if it feels like a good fit, we can schedule a more in-depth call to discuss working together. It‘s that simple.

If we decide to work together, that’s when the fun begins:

First, we will dig deeper on where you are now and where you want to go.

I call it “setting the compass”.

Next, we will map out and execute on the strategy to achieve your goals, including optimizing and creating these systems…

  • Client Targeting Systems, 
  • Lead Generation Systems,
  • Sales Systems,
  • Marketing Systems,
  • Conversion Systems,
  • Testing Systems,
  • Crisis Handling Systems,
  • Follow-Up Systems, 
  • Standard Operating Procedures
  • Automation
  • … and whatever else we decide is needed

And don’t worry, we always start with your strengths and what you have now that is already working, with the intent to make it work better.

Hey, you didn’t get this far without doing a lot of things right. Right?

Then, whatever needs to be created, I’ll help your team get it done. 

Fact is, I probably already have a template or SOP for it – so you can finally stop worrying about the marketing and focus on the business itself (or fishing. Hey, no judgment.)

Everything we do is systemized and happens in 90-Day sprints with regular progress tracking so we can make adjustments along the way as needed.

Finally, as your Top-Down Consultant (aka fractional/part-time CMO), I will personally work with your entire team to be sure everyone is rowing the boat in the same direction, so you never have an excuse to go back to “the way you used to do things”.

My calling is “to help inspired entrepreneurs reach their goal of building a meaningful business”.

and I believe
Systems are the way.

OK, that’s the 50,000 foot view of how Top-Down Consulting works. If you want some help, have questions, or want to know more, we should talk.

Lee Collins is a one in a million person who teaches you by listening in ways that others miss. He uses his experience to really get the most out of you, and provides honest and actionable feedback that will be an asset to your and your business for years to come!

Brian Basilico, Best-Selling Author "It's Not About You It's About Bacon"​

QUADRUPLED my income that first month

Just one of Lee Collins ideas impacted the way I do my entire business. I’ve got a lot less stress, finally have a method to my madness, and I’ve been able to focus on the FUN parts of my business rather than the “work”. While I initially hired Lee with borrowed money, he QUADRUPLED my income that first month. So it was totally worth it.

Kristen Joy

He’s smart, technical and a very good marketer

Lee Collins did a great job running my company and managing the turnaround plan. He’s smart, technical and a very good marketer – as in one of the few people who can actually write great copy that really sells. Plus in the past 18 months Lee has created processes to make the company run better with 75% less staff and has also helped us successfully resolve over $750,000 in affiliate and other debt! Thanks Lee!

Brad Fallon

The best at identifying what is holding you back

Completing the manuscript to my book and a launch blueprint. Had a great meeting with Lee Collins this morning. He is the best at identifying what is holding you back and then giving you a solution. Thanks, Lee!

Tom Bice

Sees things I cannot see in my business

When I ask myself why we continue to work together, it comes down to one main thing: you can see things in the “matrix” of my business and marketing that I cannot see. To me that’s worth everything.

Jim Krautkramer

Another record-breaker!

I show 330 sales as of now and we still have a day and a half to go with the last day usually being our biggest. We might have another record breaker on our hands!

Joseph Michael

More than delivered what you promised

You’re probably the first coach I’ve worked with who has more than delivered what you promised in terms of actual cash.

Felicia Slattery

Longevity + Results is what folks will get with you

When you look for someone to work on your business, marketing, ads and such… you want longevity in that relationship. Longevity + Results is what folks will get with you, Lee.

Bob Yeager

A calm way of looking at things

Lee Collins has a calm way of looking at things from different angles to come up with unique and useful solutions to issues. He’s also wickedly smart about how to grow your business. I’d highly recommend getting time with him if you can, and listen and take notes on what is said!

Rick Dearr

Knowledge + special brand of loving care

I can honestly say if you have an opportunity to work with this dynamic duo GRAB it. Their combined knowledge and special brand of loving care (yes even though loving) is unparalleled. In a world where so many are coaching with very little experience these two rise to the top not only with years of experience but amazing integrity and authenticity. Do yourself a favor and explore working together it will change your life.

Laura Wright

Has SOP’s down to a science

There’s a reason we dubbed Lee the “SOB of SOP’s” – he’s got the art of writing SOP’s (Standard Operating Procedures) THAT ACTUALLY WORK down to a science! Even if you have SOP’s now, he’ll make them work 10x better. Thank you!

JP Maroney

Who I enjoy working with...

Entrepreneurs

Small business entrepreneurs are the lifeblood of our economy. I love bringing big marketing strategies into small businesses.

Brands

Already have a solid presence in your marketplace? I can help you amplify your growth without the usual stress or uncertainty.

eCommerce

eCommerce businesses are the largest growth sector in the world. Let’s work together to build on this trend and get your piece of the pie.

Maybe you?

Ready to uncomplicate your business and take back your time? If you want to scale but you’re overwhelmed, stuck, or needlessly frustrated, I can help.

Just one of Lee Collins ideas impacted the way I do my entire business. I’ve got a lot less stress, finally have a method to my madness, and I’ve been able to focus on the FUN parts of my business rather than the “work”. While I initially hired Lee with borrowed money, he QUADRUPLED my income that first month. So it was totally worth it.

Kristen Joy, Author and Entrepreneur

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