Remove Marketing Problems, Money Leaks and Bottlenecks by Leveraging Systems, Strategy and Self-Reliance of the World’s Top Brands.
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"If you can't describe what you are doing as a system or process, you really don't know what you're doing." - Peter Senge
If you're too busy to build systems into your business, you will always be too busy. Without the right systems in place you will not be able to sustain your business and will become your own bottleneck.
"Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat" - Sun Tzu
Having a strategy without a system is nothing more than wishful thinking. They work hand in hand and, when you have both, you become unstoppable in achieving your hopes, dreams, and desires.
"You cannot help people permanently by doing for them, what they could and should do for themselves." - Abraham Lincoln
Self-reliance is the ability, commitment, and effort to provide the physical and spiritual necessities of life for your business, and yourself. This is the ultimate way to step into YOUR power.
The Underdog Manifesto
We are the ones who aren't supposed to win.
We have all the odds stacked against us
as we push our chips ALL IN against the house.
We are the ones everyone laughs at for daring to dream.
Nobody takes us seriously.
They write us off like their taxes.
But while everyone else sleeps on us like a hotel mattress...
We are the ones in the dungeon, working on our craft,
sharpening our swords and preparing for battle.
We've been chewed up, spit out, and beat down.
And we rise up every time.
We are battle-tested, hungrier, and scrappier
than the rest of the playing field.
They underestimate us and we love it.
We are the Underdog entrepreneurs.
And we prove motherfuckers wrong.
Who is Lee Collins?
“The marketer other marketers call when they have a marketing problem”.
Lee Collins is the CEO and founder of Marketing Systems Co., a brand strategy and digital advertising agency in Utah. Since 1999, Lee has been a trusted advisor and mentor to start-ups, small and medium companies, Fortune 500’s, congressmen and every category in between. Over those 20+ years, Lee has honed his C3 Methodology and directed the creation of successful marketing campaigns for over 120 brands including DirecTV, Precious Moments, Gazelles Growth Institute, Visalus Sciences, Guerrilla Marketing Int’l, and even U.S. Congressmen. He is well regarded as a speaker on brand marketing and simple marketing strategies that make big impact. Lee meditates daily and teaches outdoor skills near his home in Ogden, Utah and around the country.
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